# Simply Piano ASO audit worksheet

Use alongside https://www.asoagency.com/briefs/simply-piano. Published copy proposals are hypotheses, not tested outcomes.

## Define your scope

- App and listing URL:
- Store, territory, language and device:
- Observation date and reviewer:
- Visitor intent and source:

## Your ASO assignment

1. Capture a current beginner instruction, attempted note and feedback state on a supported setup.
2. Verify level and access for the song used to connect that lesson to a musical goal.
3. Write separate expectation questions for a first-time learner and an experienced returner.

## Keep evidence separate from judgment

For each of your first three screenshots record: source URL, capture date, visible content, interpretation and proposed action. Identify the material that must remain unchanged.

## Review the proposed copy

Name: Simply Piano: Learn & Play
Subtitle: Piano songs & guided lessons

Reasoning: Replace the speed-led name ending with the practical learning-and-playing job, while retaining songs and making guidance explicit in the subtitle.

Tradeoff: The proposal removes the fast-learning hook and repeats piano across the two fields. That duplication needs keyword-field and query review before release; clarity alone is not proof of better indexing or conversion.

Your alternative name:
Your alternative subtitle:
Character counts:
Important inclusions and exclusions:
Feature and entitlement checks:

## Plan one test

Example question: Does a concrete beginner exercise third frame improve lesson comprehension and qualified acquisition?

Your audience:
Control:
Treatment:
Randomization or other comparison method:
Primary metric and definition:
Real baseline and available traffic:
Minimum practical effect and sample requirement:
Guardrails:
Decision rule and review date:
Confounding changes:
What would make the result inconclusive:

## Handover

Include the original listing snapshot, source links, dated review sample and selection method, competitor observations, copy decisions, approved creative, test brief and remaining evidence gaps.

## Evidence still needed in this audit

- Current instrument setup, recognition behaviour and lesson entry options.
- Availability, arrangement levels and access for pictured songs.
- Conversion baseline and first-lesson comprehension by learner segment.