# App Store Screenshot Copy: Write Your Opening Message

Create an opening message that communicates a specific benefit and can be supported by the image.

App:
Store / locale:
Owner / review date:

## Your ASO assignment

1. Write category-led, benefit-led and task-led opening messages for your project.

Your response:

2. Choose two for versions A and B in the Storyboard Builder. Explain which interface state proves each.

Your response:

3. Document the expected interpretation and one possible misunderstanding before showing the concepts to a reviewer.

Your response:

## Handover checklist

- [ ] Three candidate headlines
  Evidence / reference:
  Unresolved gap:
- [ ] Two selected headline-and-proof pairs
  Evidence / reference:
  Unresolved gap:
- [ ] Selection rationale and review questions
  Evidence / reference:
  Unresolved gap:

## Self-check

A reviewer calls the design ‘beautiful’ but thinks the journal is a route planner. Is the opening message ready?

Your answer:

## Decision and next action

Decision:
Owner:
Review date: