Work directly with Gabriel
App Store Optimization Services for iOS Apps
Work directly with Gabriel on an iOS listing plan: relevant keyword decisions, clearer metadata, creative hypotheses and a useful handover.
When this is useful
Your iOS listing needs a coherent message and a practical sequence of changes. The engagement starts with your product and market rather than a standard monthly checklist.
How the work is structured
1. Map the opportunity
Agree the primary use case, audience and storefront. Build a keyword rationale from available evidence and identify where the current listing leaves the proposition unclear.
2. Prepare the listing
Draft name, subtitle and supporting text with field constraints in mind. Connect the text with the screenshot message and document any custom-page needs separately.
3. Coordinate and learn
Agree who submits the changes and who owns creative production or tests. Keep a change log and an interpretation plan so the team can learn from the rollout.
What to bring
- iOS app URL or launch draft
- Target storefront and language
- Product capabilities and claims that can be substantiated
What the scope can include
- A keyword and messaging rationale
- An agreed metadata draft
- A creative/testing recommendation within the defined scope
- A handover of decisions and follow-up priorities
Example of the work
Illustrative deliverable: a before/after metadata table with the intended user question, evidence and reason for each change. It is a decision record, not a promise of a particular position.
This is an illustrative deliverable, not a claimed client result. For a public example of the reasoning, read the outside-in Calm brief, which does not use private client data.
Scope and limitations
Apple Ads management, design production, native translation and ongoing experimentation are not assumed to be included. The agreed scope states who does each task.
Cost and timing
Share the app, market and decision you need help with. The deliverables, responsibilities, fee and schedule are agreed before work begins. If a different type of support is more appropriate, that should be clear during scoping.
Common questions
Will I need to provide console access?
Public listing work can start with a URL. Performance diagnosis needs relevant first-party evidence. Agree the minimum access or exports during scoping; missing data is recorded as a limitation.
Are implementation and ongoing support included?
Only when included in the agreed scope. Confirm who approves and publishes changes, which assets will be produced, and whether follow-up analysis is part of the engagement.
Try the method first
Read the practical guide and use the related free tool. For a complete learning path, take the ASO course.
Tell me about your app
Include your target market and the decision you want to make. This form asks about app store optimization services for ios apps.